GoSend - Devfinity

GoSend is a web-based email marketing application that provides customizable templates and advanced scheduling features. The platform is designed to help businesses send high-volume marketing emails to prospective leads and drive traffic and user engagement. With GoSend, businesses can schedule campaigns in advance and track statistics in real-time to optimize their marketing efforts.

Client
Objectives

Build and maintain a strong relationship with subscribers by providing valuable and relevant content.
Improve email performance and user engagement by analyzing and optimizing email open and click rates.

Save time and effort by automating email sequences and scheduling campaigns in advance.
Increase brand awareness and customer engagement by sending targeted and personalized email campaigns.

Our role in the project

Design

Suite of project management tools, including sharable Kanban boards and task lists, and even personal to-to lists.
Promotes transparency by allowing businesses to give clients their own login and share with them all the projects associated with their account.

Development

HTML/CSS/JS
NET Core
Angular Frontend

Post Deployment

Suite of project management tools, including sharable Kanban boards and task lists, and even personal to-to lists.
Promotes transparency by allowing businesses to give clients their own login and share with them all the projects associated with their account.

Database

Azure SQL Server

Contacts Management

Importing your own contacts into GoSend helps to manage your email list effectively and create targeted and personalized campaigns that resonate with your subscribers. This increases the likelihood of engagement and conversion by delivering relevant content and offers. Importing your contacts into GoSend also saves time and effort by eliminating the need for manually adding each contact, making it particularly useful for managing large or multiple contact lists. Moreover, GoSend also helps validate your email contacts which improves email deliverability, reduces bounce rates, and maintains a healthy email list.

Email Templates

GoSend allows customized email templates to offer several benefits for email marketing campaigns. Firstly, they save time and effort by allowing the reuse of the same design and format for multiple campaigns, which is especially helpful for those with limited budgets or busy schedules. Secondly, they reinforce brand identity by including branding elements such as colors, logos, and fonts. Thirdly, customized templates enable the tailoring of messages to specific audiences or segments. For example, different templates can be created for new subscribers, existing customers, or special promotions. This personalization can build stronger relationships with the audience and increase engagement.

Campaigns

Email campaigns of GoSend allow sending a series of emails to a specific group of subscribers with the aim of achieving a specific marketing goal, such as driving sales, promoting a new product, or building brand awareness. It is a cost-effective way to reach a large audience, especially when compared to direct mail or print advertising. Our triggered email campaigns which are automated emails are executed based on a specific action or behavior of a subscriber. These campaigns are designed to be highly targeted and relevant to the subscriber’s behavior, which can help improve engagement and drive conversions. Using trackable metrics such as open rates and click-through rates GoSend makes it easy to adjust strategies for campaign success.

Usage

GoSend analytics help measure, analyze, and improve the effectiveness of email marketing campaigns over time. By tracking metrics like bounce rates and requested email rates, you can improve deliverability, maintain a positive sender reputation, and optimize your email content for better engagement and results. Focusing on factors that can positively impact email reputation scores, email senders can improve their chances of having their emails delivered to their inbox and avoid being marked as spam.

Technology Used

WordPress

HTML

CSS

Figma

Azure SQL Server

.NET Core

Angular

JQuery

CLIENT TESTIMONIAL

John Curtin

CEO, Now Capital Partners

We had the pleasure of working with Devfinity to create a new website for our M&A firm. I must say that this was no small feat, given the complex nature of our business. However, the team exceeded our expectations and delivered an exceptional product. The final product was a user-friendly, professional website that effectively communicated our company’s value proposition to potential clients. I highly recommend Devfinity to any M&A firm looking to create a website that accurately represents their business and attracts new clients.

Xavier Estrada

Project Manager, Stark Excavating

Whether you are considering a complete transformation of your company’s website or some developmental insight, we wholeheartedly recommend Devfinity. Their expertise, creativity, and unwavering commitment to customer satisfaction make them the perfect partner for any ambitious project. They have breathed new life into our online presence and positioned us for success in the digital landscape.

Amy Lister

President, Better Accounting

Our collaboration with Devfinity to re-do our website was a great experience. The team’s professionalism, expertise, and meticulousness were exceptional, and the whole process was effortlessly executed. They comprehended our vision and objectives for the website, and they transformed it into a fully operational, aesthetically pleasing website. Throughout the project, they were always available to answer any doubts that arose. The website launch was a success, and I recommend Devfinity to anyone in need of a new website that is dependable and provides remarkable service.

Chris Arambula

President, C-Level Strategy

I have been a client of Devfinity for over a year now, and they have continued to impress me with the quality of their work as well as their timeliness to our deadlines. We recently engaged with Devfinity to do a complete redesign of our website. Shawn and his team did an excellent job taking the time to ask the right questions. I truly feel like they are a key part of our team in creating the customized and unique look we were going for.

Jordan Nobak

Marketing Manager, NOW CFO

Our website was extremely outdated in terms of design and functionality. We had a great experience working with Devfinity from the initial consultation to the final launch. The process was seamless, and the results have been outstanding. The team at Devfinity was professional, knowledgeable, and quick to complete what we needed. They took our vision and turned it into a fully functional website, keeping us informed every step of the way. When it came time to launch the site, Devfinity went above and beyond to ensure that everything went smoothly. Overall, I highly recommend Devfinity to anyone looking for a top-notch website building company.

Madeline West

VP of Learning & Development, C-Level Strategy

Devfinity did a great job helping us define our website branding. Their team is creative, fun to work with, and responsive, which made the whole process significantly easier. Now that our website is up and running, they are always happy to brainstorm improvements or new ideas and respond quickly when we need to update our content.